Capitalizing on demand, directly targeting efficacy enthusiasts – are you familiar with these?

According to OpenSearbay 's " 2020 Cosmetics Trend Report", approximately 70% of consumers consider ingredients when buying cosmetics, with high attention to ingredients. " Ingredient-conscious consumers ” for brands created opportunities for breakthroughs, only by following the trend can brands better move towards sustainable development.  

(Data source and network)

'    But just pursuing ingredients is not enough' ， If you want to win good reputation and improve repurchase rate ， efficacy is the ultimate standard ， If you stubbornly cling to ingredients, eventually one day will also be abandoned by the market. Directly addressing the needs of "efficacy-focused consumers", can better create word-of-mouth products and enhance brand awareness . ("Efficacy-focused consumers" are an advanced level of "ingredient-conscious consumers")

Mingyu Cosmetics 20 years focused on cosmetic OEM processing, efficient formulas, scientific ratios, leading technology, exquisite materials we are sure to create more excellent and guaranteed products for you. Seize the "demand" to enter, Mingyu Cosmetics helps your brand break through. Are you ready with these popular ingredient products below?

Niacinamide · King of Brightening

As we all know, brightening is an unchanging pursuit for Asians, and historically market demand is huge 。 Niacinamide is called by ingredient-conscious consumers " brightening world's big boss, skincare's cure-all ” whether it's a star ingredient promoted by beauty bloggers or influencer streamers.

It has powerful brightening effects, capable of reducing melanin production ， can inhibit melanin granules formation, and can also effectively inhibit the transfer of melanin to keratinocytes It can from inside out improve skin texture, brightening 。 also reduce sebum production, repair the skin barrier, reduce inflammation, delay aging, and have antibacterial effects ； promote the synthesis of outer membrane protein, filaggrin, and keratin protein enhance the skin's own defense ability, increase skin moisture content . Surprisingly, niacinamide has also shown good results in the treatment of acne.

Yeast ferment 、 α- Arbutin Licorice Root and other multiple brightening ingredients, and added various natural plant ingredients, satisfying "ingredient-conscious consumers" and "gentle-formula enthusiasts" at once!

Fullerene · Antioxidant "King"

Sun protection, anti-oxidation, repair, are skincare very important steps. Good sun protection can prevent skin photoaging, while doing a good job with anti-oxidation can delay cell aging . And free radicals are one of the main causes of skin aging. Many common ingredients such as VC have weaker stability, are easily oxidized and decomposed when exposed to light, oxygen, and high temperatures, but fullerene is a good choice.

What exactly is fullerene? Why does it have such powerful antioxidant capabilities?

Fullerene is a stable, long-lasting "free radical scavenger" 。 After it collides with free radicals, it can quench or transfer unpaired electrons of free radicals to other free radicals, thereby turning free radicals into a non-single electron state, making their destructive power disappear, reducing damage to cells 。 Its three-dimensional conjugated cage structure Very stable Therefore, it will not undergo structural changes due to light or heat, even under light / and heat, it still possesses very good antioxidant properties . Secondly, fullerenes are different from traditional antioxidants " self-sacrificing ” characteristics. In the process of scavenging free radicals, fullerene itself does not participate in the reaction. Therefore, skincare products containing fullerene raw materials can exert long-lasting antioxidant effects after being applied to the skin. 。

Fullerene Red Youth Cream is a powerful anti-aging product launched with a unique formula combined with scientific ratio innovation. Its main ingredients include: fullerene, niacinamide, Haematococcus Pluvialis extract, rice ferment filtrate, hyaluronic acid, etc.

Bifida Ferment Lysate · "Tycoon Yeast"

Bifida Ferment Lysate is the "soul" ingredient of luxury brands ， are A certain Dai " Little Brown Bottle ” essence, A certain Kou " Little Black Bottle ” serum, etc. important ingredient. This yeast is obtained by culturing, inactivating, and decomposing Bifidobacterium to yield metabolites, cytoplasmic fragments, cell wall components, and polysaccharide complexes. Its Chinese name is Bifida Ferment Lysate.

Its main effects are repairing photoaging, whitening, and anti-aging etc. 。 It has relatively strong anti-immunosuppressive activity and can promote DNA repair . Effectively protecting skin ， from UV-induced damage 。 It produces small molecules beneficial for skincare, including vitamins B group, minerals, amino acids, etc., and is a type of high-quality yeast essence, which can strengthen stratum corneum metabolism and also scavenge free radicals ， inhibit lipid peroxidation . Possessing whitening, anti-aging functions.

Mingyu Bifida Ferment Lysate series comes "as needed", using Korean imported raw materials Invention Patent No.: 10-0812596, with patents, providing more assurance, effectiveness, and safety.

Hyaluronic Acid · Hydration King

Dryness, wrinkles " terminator ", hydration "boss" ， also known as hyaluronic acid 。

Water is essential for human survival, and dehydration can lead to aging . It can be said: "Good hydration means healthy skin, no worries" . And hyaluronic acid is currently found to be the best moisturizing substance in nature . As age increases, hyaluronic acid in human skin decreases, causing skin dryness and wrinkles etc. Hyaluronic acid is applied in skincare products for moisturizing, skin rejuvenation, anti-aging, anti-wrinkle, and anti-inflammatory purposes.

Hydration all-season essential ， darling of skincare trends . Each drop of the single-use hyaluronic acid essence is meticulously extracted, all to "preserve" the skin ， it is the preferred choice for replenishing skin's hyaluronic acid . One dose per use, flexible pairing, convenient to carry, safer, more effective, more direct, allowing skin from inside out in a short time to restore to optimal state 。

(Note: Some images and data are from the internet, for reference only)