How to win the year-on-year growing sensitive skin market?

The increasing pace of life, air pollution, light radiation, and other factors have exacerbated the growth of the sensitive skin population. According to data from the Chinese Journal of Dermatology and Venereology's 'Consensus of Experts on Diagnosis and Treatment of Sensitive Skin in China,' 40% to 56% of women in Asia have sensitive skin, and approximately 36% of women in China experience sensitive skin issues.The care and repair of sensitive skin have always been at the forefront of the Chinese skincare market. So, what kind of products can win consumers' favor?Due to the fragility of sensitive skin, many consumers tend to prefer products with simple, gentle ingredients and plant extracts. Mingyu Cosmetics has dedicated nearly 20 years to product research and development, adhering to a green, environmentally friendly, technologically advanced, safe, and efficient product R&D philosophy. By discovering the beautifying power of natural plants and combining it with an easy, simple, and intelligent skincare approach, a new chapter in skincare is opened.Multiple star repair products to help seize the market.Mingyu Cosmetics focuses on researching sensitive skin for Chinese consumers, delving into the factors that cause skin sensitivity in China, catering to consumer needs, and primarily developing gentle skincare solutions with green plants to explore solutions for sensitive skin.Sensitive skin is a state where the skin is intolerant to external stimuli due to damaged cells, decreased immunity, and thinned stratum corneum. It can basically be understood as a damaged skin barrier. Only by solving sensitive skin problems from the root can better results be achieved.Plant Soothing & Repair Spray:Fine mist particles gently care for delicate skin, deeply penetrate, improve rough and dry skin, repair damaged collagen fiber networks, and form a strong skin barrier. Key ingredients: Resurrection Plant extract, Licorice extract, Aloe vera, etc.Chamomile Soothing & Repair Essence:An 'umbrella' during periods of skin fragility, it repairs the damaged skin barrier, maintains skin's foundation, and is hormone-free. Key ingredients include: Chamomile, Scutellaria Baicalensis Root, Licorice Root, Centella Asiatica, Tea extract, etc.Cooling Snow Repair Cream:Gel-cream texture, soft and refreshing, multiple benefits, repairs damaged skin, improves redness and itching. Key ingredients: Ostrich oil, Hydrolyzed Royal Jelly protein, Peony, etc.Oligopeptide Soothing & Repair Mask:An 'emergency hydration pouch' for sensitive skin, with moisturizing molecules, repairing externally and moisturizing internally. Key ingredients: Oligopeptide-1, Licorice, Scutellaria Baicalensis extract, etc.There are also more nourishing and repairing products extracted from plant ingredients. For details, please consult customer service.

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