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Rivaling Zhang Xue’s motorcycle, it’s gone viral! Guangzhou Mingyu has been deeply engaged in cosmetic OEM/ODM manufacturing for 23 years, leading the domestic functional skincare market.

Release Date:

2026-06-05 10:33

Rivaling Zhang Xue’s motorcycle, it’s gone viral! Guangzhou Mingyu has been deeply engaged in cosmetic OEM/ODM manufacturing for 23 years, leading the domestic functional skincare market.

In 2025, the total omnichannel transaction value of China’s cosmetics industry will reach 1104.245 billion yuan For the first time, it surpassed the RMB 1.1 trillion mark, up 2.83% year on year, firmly cementing its position as the world’s largest cosmetics market. Mirroring Zhang Xue’s remarkable feat of breaking the Euro‑American‑Japanese monopoly on the international stage, China’s cosmetics industry is undergoing a historic transformation—from low‑end OEM/ODM manufacturing to high‑end, independently developed, and intelligently produced brands. As the nation’s premier hub for the beauty and cosmetics sector, Guangzhou is spearheading this wave of industrial upgrading, while domestic companies like Mingyu Cosmetics serve as vivid examples of China’s shift from “Made in China” to “Created in China.”

Zhang Xue wins the motorcycle championship.

I. Chinese Cosmetics: The Wave of Independent Innovation Behind a Trillion-Yuan Market

The rise of China’s cosmetics industry is no accident; it is the result of concerted efforts driven by policy support, technological innovation, and upgrading consumer demand. In 2025, the National Medical Products Administration approved the registration of two new cosmetic ingredients and added 169 newly filed ingredients to the database—150 of which were domestically developed, representing an 87.9% year-on-year increase. This marks a breakthrough for Chinese cosmetics in the critical area of “chip-level” raw materials. According to data from the General Administration of Customs, in 2025 the total value of China’s imported and exported cosmetics was… 171.61 billion yuan , up 2.74% year over year, with exports totaling RMB 55.92 billion; domestic cosmetics are accelerating their expansion into the global market.

More notably, domestic brands have already captured a market share of 57.03% This represents a 1.29-percentage-point increase compared to 2024, upending the long‑standing dominance of international brands in the market. From Proya becoming the first domestic beauty company listed on the stock exchange to post revenues exceeding RMB 10 billion, to MEGALI winning the Gold Award for Technological Contribution at the IFSCC—often dubbed the “Nobel Prize of the beauty industry”—China’s cosmetics sector is leveraging systematic innovation to secure a stronger voice in global scientific research. This aligns perfectly with Zhang Xue’s commitment to 100% independent R&D.

II. Guangzhou Cosmetics: The Leading Role of the Nation’s Largest Industrial Cluster

If Chinese cosmetics are a mighty vessel forging ahead through the waves, Guangzhou is the core engine driving it. According to data from the Guangzhou Municipal Government, by 2025, the city will be home to more than… cosmetic manufacturing enterprises. 1,800 establishments , accounting for approximately 31% nationwide and 56% within the province; with over 6,500 registrants and more than 1.04 million valid ordinary cosmetic registration numbers, both figures rank first in the country. The city’s annual output value of cosmetics has exceeded… for several consecutive years. 100 billion yuan , accounting for over 70% of the province’s total share, and has established a complete industrial cluster spanning raw material supply, R&D and production, to brand marketing.

In terms of exports, statistics from Guangzhou Customs show that in 2025, Guangzhou’s exports of beauty and cosmetic products, as well as personal care and household cleaning products, will… 11.63 billion yuan , up 25.2%, it continues to hold its position as the nation’s top exporter of beauty and personal care products. This industrial cluster advantage—akin to Chongqing’s motorcycle‑industry ecosystem that supports Zhang Xue Motorcycles—enables Guangzhou’s cosmetics firms to swiftly integrate resources, achieve technological breakthroughs, and optimize costs, thereby providing robust support for Chinese cosmetics as they expand into the global high‑end market.

III. Mingyu Cosmetics: A Model of Intelligent Manufacturing Steadfastly Cultivated Since 2023

In its smart manufacturing facility in Zengcheng, Guangzhou, Guangzhou Mingyu Cosmetics Manufacturing Co., Ltd. is leveraging 23 years of industry expertise to chart an upgrade path for China’s cosmetics OEM/ODM sector. Founded in 2003, this high-tech enterprise operates a nearly 20,000-square-meter state-of-the-art smart factory and two Class 100,000 clean production workshops. It has earned certification under three major international quality systems—EU GMPC (Class 100,000), U.S. FDA, and ISO 22716—and has been designated as both a teaching base for Guangdong Pharmaceutical University and an Alibaba Super Factory.

Similar to the grassroots entrepreneurial journey of Zhang Xue, founder of Zhangxue Motorcycles—rising from a motorcycle mechanic to a company CEO—Mingyu Cosmetics began as a small workshop and has since深耕ed the functional skincare sector. Today, it boasts over 10,000 mature formulations, along with numerous national certifications and patented technologies, particularly establishing core competitiveness in anti‑aging, whitening, spot‑removal, and sun protection. With a daily production capacity of 500,000 units, the company can bring customer‑provided packaging to the line and launch products in as little as 72 hours. This highly efficient, flexible manufacturing capability is a microcosmic manifestation of the Guangzhou cosmetics industry cluster’s competitive advantages.

The innovative journey of Mingyu Cosmetics exemplifies the transformation of China’s cosmetics industry—from “Made in China” to “Smartly Made in China.” The company has established an expert innovation workstation and forged long-term partnerships with numerous prestigious universities and research institutions at home and abroad. By 2025, its R&D investment will account for 5% of revenue, far exceeding the industry average. This unwavering commitment to technological innovation—akin to Zhang Xue’s steadfast principle of never producing assembled or OEM‑branded vehicles—has earned Chinese cosmetics the respect of the global market.

IV. The Deeper Significance of Industrial Upgrading: Beyond Market Share

The rise of Guangzhou-based companies like Mingyu Cosmetics is the result of decades of technological accumulation in China’s cosmetics industry and the sustained, dedicated efforts of pioneering entrepreneurs. Just as the State Council Information Office’s explicit recognition of Zhang Xue’s motorcycle represents an acknowledgment of China’s manufacturing sector’s upward breakthrough, the high-end transformation of China’s cosmetics industry likewise signals that “Made in China” is shedding its low‑price image and earning the trust of global consumers through technological prowess and brand value.

From a national strategic perspective, the 14th Five-Year Plan has, for the first time, included the cosmetics industry, explicitly calling for “cultivating high-end cosmetics brands that are uniquely Chinese.” With China’s successful bid to host the 2032 IFSCC Congress, this premier event in the beauty industry will be held in China for the first time, providing the Chinese cosmetics sector with an international platform to showcase its scientific and technological prowess.

In summary, the path of breakthrough for China’s cosmetics industry shares a striking parallel with Zhang Xue’s motorcycle victory on the international racing circuit. Both epitomize the transformation of Chinese manufacturing—from low‑end contract production to high‑end intelligent manufacturing—and serve as shining examples of grassroots entrepreneurs achieving remarkable comebacks through perseverance and innovation. On Guangzhou’s fertile ground for the beauty industry, companies like Mingyu Cosmetics, with 23 years of steadfast dedication and relentless innovation, are helping Chinese cosmetics secure a global voice and writing a new chapter for Made in China.

张雪机车,中国化妆品,化妆品市场,化妆品工厂,化妆品代加工,名宇化妆品,美白抗衰

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