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Under the epidemic | Obvious market demand in the cosmetics industry, will this category become the first choice?

The global pandemic situation is severe, with domestic outbreaks rebounding, and midsummer combined with "mask face" leading to continuous skin problems. Crisis harbors business opportunities. Affected by the pandemic, consumer choices in cosmetic categories have changed significantly. Long-term mask-wearing means relatively less makeup, making skincare categories the mainstay of the beauty market compared to color cosmetics. And the demands of "efficacy-focused consumers" and "ingredient-focused consumers" are prominent. What skincare trends can be observed under the pandemic? Long-term mask-wearing, frequent mask friction on the skin, and the high humidity and high microbial environment inside masks during hot summers make skin prone to dryness, enlarged pores, damaged barrier, redness, swelling, itching, inflammation.

2021

Good News! Mingyu Cosmetics Honored with Two Awards at the 18th China Scientists Forum!

On May 22, 2021, the 18th China Scientists Forum grandly opened at the Beijing Conference Center. This forum focused on the theme of '14th Five-Year Plan' technology empowerment and enterprise innovative transformation and upgrading. Academicians, experts, professors, scientific researchers, and entrepreneurs from various industries across the country discussed and exchanged ideas, offering suggestions for promoting the construction of a strong scientific and technological nation. Ms. Huang Guixiang, General Manager of Guangzhou Mingyu Cosmetics Manufacturing Co., Ltd., was invited to attend the forum and accepted an exclusive interview with CCTV reporters. Ms. Huang Guixiang, General Manager of Guangzhou Mingyu Cosmetics Manufacturing Co., Ltd., was invited to attend this grand event. At the conference, as a technology center...

2021

The ten-billion olfactory economy is booming, and this category is developing rapidly!

In recent years, body care in China has begun to show a rapid growth trend, with domestic brands and emerging brands being particularly strong in this area. According to Tmall big data analysis, sales in the perfume and fragrance industry have steadily increased in recent years. It is perfectly suitable as a breakthrough to find a new "blue ocean market". The body fragrance category is quietly rising! The light management of "body odor" is increasingly valued. Surveys show that over 35% of consumers choose fragrance-type products when selecting body care products; a survey by Mintel on Chinese consumer bathing and grooming needs shows that 42% of interviewed consumers would choose products containing unique scents.

2021

Can this special product with its own highlight shake a market worth hundreds of billions?

Even as East Asians, we have an inexplicable obsession with "white"; fair skin, beautiful appearance, and good temperament. People with fair skin seem to have an aura, and "fair, rich, and beautiful" is the dream of many women, so the pursuit of fairness is naturally tireless. According to the "2017-2022 China Whitening Market Monitoring and Prospect Forecast Report" released by China's "Zhiyan Consulting," over 80% of female consumers aged 20-50 have a demand for whitening. According to relevant data, the total scale of the whitening market reached over 440 billion in 2018. In this society that "fears aging," how popular is anti-aging? Forbes data

2021

New Product Recommendation | Mingyu's Masterpiece: Take you to understand the rapidly growing trillion-level anti-aging market

Bosexin Series: Bosexin Black Bandage Cream, Bosexin Single-dose Serum, Bosexin Anti-aging Mask, Bosexin Anti-early Aging Lotion. Market Insight: In recent years, 'Guochao' (Chinese cultural trend) has surged, domestic products have become globally popular, and the anti-aging market in China continues to expand with significant growth. In the era of the 'looks economy,' local beauty and skincare brands are rising. Consumer Trends: In the 'face-obsessed era,' people's demand for skincare consumption is constantly increasing. It has become a trend for post-00s to start paying attention to skincare, and anti-aging awareness is gradually becoming younger. Surveys show that the new generation of consumers enters the anti-aging ranks earlier than before: the perception of the new generation of women has changed from starting anti-aging at 25 years old to 2

2021

Full text of the Measures for the Administration of Cosmetics Registration and Filing, recommended for collection

Starting in May this year, new regulations such as the "Regulations on the Registration and Filing of Cosmetics", the "Norms for Cosmetic Efficacy Claim Evaluation", and the "Catalogue of Used Cosmetic Raw Materials (2021 Edition)" officially came into effect, bringing unprecedented impact to the entire cosmetics industry. The registration and filing of cosmetic enterprises will face a new situation! As a cosmetic enterprise, it is essential to understand this.

2021

Industry Focus | Discussing Ganoderma, the Millennium Immortal Herb: Is "National Essence Ganoderma" re-igniting a new wave of domestic products?

Ganoderma lucidum is recognized worldwide as the most versatile medicinal and edible fungus. It was officially included as a medicine in the Pharmacopoeia of the People's Republic of China in 2000. In the 'Notice on Carrying out Pilot Work for the Management of 9 Substances, including Codonopsis pilosula, as Traditionally Both Food and Chinese Medicinal Materials' issued by the National Health Commission and the State Administration for Market Regulation in 2020, Ganoderma lucidum became a new resource food approved and recognized by the state as having no toxic side effects.

2021

Peak sunscreen season|Do you know what trends exist in China's sunscreen market?

The 2021 sunscreen season seems to have arrived earlier than in previous years! The weather is gradually getting warmer, with spring turning into summer, and the peak sunscreen season is approaching. To stand out in the sunscreen season, it's essential to first understand the trends in China's sunscreen market and what kind of sunscreen products are more popular, in order to better compete for market share. In recent years, "photoaging" has been widely reported by various beauty social media. For those who "change color at the sight of light" or "fear aging," sun protection is almost synonymous with anti-aging, becoming one of the indispensable tasks in skincare. 01 Promising Development of the Sunscreen Market. China's sunscreen market penetration rate is relatively low, and its development prospects are quite considerable. According to authoritative institutions' predictions, global sun protection...

2021

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